Monday, August 21, 2006

Material Girls - Opening Weekend Box Office Totals

The official weekend Box Office numbers are in. Material Girls made $4,603,121 coming in 9th place. These obviously aren't good numbers, but they were in line with expectations. I read many predictions over the weekend, and most people guessed that Material Girls would make somewhere around $3-4 million. So in that respect the opening wasn't that bad. The real question is why were expectations so low in the first place? I think the answer is that MGM didn't really want to risk any money promoting a movie that they thought didn't have very much potential. Material Girls had trouble finding a distributor, so the fact that the film even made it to theaters is a victory. Still I think if they had gotten the trailer, poster and website out there a little sooner the movie could have made more than it did.

Here is the weekend top 10:

1..Snakes on a Plane................$13,806,311
2..Talladega Nights.................$13,755,387
3..World Trade Center............$10,901,350
4..Step Up..............................$10,157,605
5..Accepted.............................$10,023,835
6..Barnyard.............................$7,581,622
7..Little Miss Sunshine.............$5,610,845
8..Pirates of the Caribbean.......$5,212,351
9..Material Girls......................$4,603,121
10.Pulse...................................$3,519,889

Source: Box Office Mojo

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